All Mies Packaging
Watch Packaging for All Mies
The All Mies box translates the simplicity of the watch design into a minimal and yet bold packaging. Embracing the same style found on the timepieces, the packaging is carefully designed to create an artful experience from beginning to end. The concept relies on a series of different layers that are tightly fit together as pieces of a puzzle waiting to slowly unveil the final product inside. The final design expands upon the architectural identity of the brand by creating a play between volumes and voids and lets form follow function.
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All Mies by Walmir Luz
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Watch Packaging by Walmir Luz
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Walmir Luz All Mies
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Walmir Luz Watch Packaging
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All MiesBrand Logo
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Walmir Luz Interview
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All Mies Packaging Watch Packaging Press Releases
Discover our press releases for All Mies Packaging available in the following languages: English.
All Mies Packaging Watch Packaging Media Articles
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Unique Properties
The All Mies box translates the simplicity of the watch design into a minimal and yet bold packaging. Embracing the same style found on the timepieces, the packaging is carefully designed to create an artful experience from beginning to end. The concept relies on a series of different layers that are tightly fit together as pieces of a puzzle waiting to slowly unveil the final product inside.
Tags
watch packaging, packaging, minimalist box, minimalist packaging, layered box, layered packaging.
Production Technology
The final design uses a series of cardstock layers that feature a timepiece cutout in the center where the main product is supposed to sit. These layers are bundled together by a thin rubber band that rests on small notches. The main core is then enclosed by a final cover that engraves the brand identity of the product and company.
Design Challenge
As the concept of a small startup, the biggest challenge was to achieve a unique design packaging that was elegant and simple at an affordable price. By rejecting generic boxes we had to carefully study production processes and materials that would allow us to achieve a custom design with financial constraints.
Project Duration
October 2018 to January 2019. Los Angeles/CA, USA
Operation Flow
When completely enclosed, the packaging can be opened by either sliding the core out of the cover or opening the cover from the back tab. Once the cover is removed, the main core is untied by removing the rubber band. Once the rubber band is removed, the main core becomes a series of independent layers that reveals that watch at its center.
Research
The All Mies brand was established following the Miesian style. Every product and packaging are created to be simple and bold by embracing clean lines and a minimalist approach. All designs are generated through the understanding of its function. Tying the functionality of a piece to the establishment of its design enables the whole concept to achieve a holistic approach.
Inspiration
The packaging is inspired on the art of model making: topographic models can be created to illustrate mass and shape through the use of a sequence of layers. The final design expands upon the architectural identity of the brand by creating a play between volumes and voids and lets form follow function.
Image Credits
Image #1: All Mies LLC Image #2: All Mies LLC Image #3: All Mies LLC Image #4: All Mies LLC Image #5: All Mies LLC Image #6: All Mies LLC
Project Overview
All Mies Packaging Watch Packaging has been a Bronze winner in the Packaging Design award category in the year 2018 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Bronze Recognition
Walmir Luz was recognized with the coveted Bronze A' Design Award in 2019, a testament to excellence of their work All Mies Packaging Watch Packaging.
Walmir Luz Press Releases
Journalists and media members can enrich their content with our press releases on Walmir Luz, available for free use. Unlock 3 press releases now, directly accessible to journalists.
All Mies Packaging: A Minimalist and Bold Watch Packaging Design
All Mies Packaging, designed by Walmir Luz, is a minimalist and bold watch packaging concept that embraces clean lines and a minimalist approach, expanding upon the architectural identity of the brand. The packaging is carefully designed to create an artful experience from beginning to end, with a play between volumes and voids, letting form follow function.
Walmir Luz Newsroom
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