Moments Of Speed
Photographs for Fuchs Neue Technologien (Team FNT)
In Moments of Speed, speed becomes impressively visible. At first glance, the images reveal the aesthetics and dynamics of movement and allow the intensity and energy of the moment to be felt. At the same time there is an interesting shift from visualized speed to calmness in the motif. In the movement depicted, the images radiate a serenity of their own that creates a pleasantly relaxing effect. This change in perception allows the viewer to experience a new, deeper level. Composition, details, colouring, sharpness and blurring create dramatic and at the same time an image of calm in motion.
Download Press Kit № 158638
Download Press Kit № 158638 Photographs for Fuchs Neue Technologien (Team FNT) by Martin Hoffmann to access high-res images, essential texts, translations, and exclusive interviews—all in one.
Available Now for Your Next Story
At communication|newsroom, we understand the pressures and deadlines journalists face. That’s why we offer exclusive access to our curated press kits and high-resolution images, tailored for accredited journalists. These resources are designed to enrich your stories with depth and visual appeal, spotlighting the world's most innovative designs.
Please Note:
- Credit the work's creator and/or photographer.
- Mention communication|newsroom as your source.
- Share your published pieces with us; we love to celebrate and promote your work on our platform and social media.
Let’s Collaborate: Your stories matter. communication|newsroom is here to support you with quality, accessible content. Once you are accredited, reach out for the images and content you need. We will provide the specific images and content directly, along with recommendations on works to feature.
Get Accredited Easily: Quick access to our resources requires media accreditation. Apply for media accreditation to join our network and start exploring a wealth of design stories.
Moments of Speed by Martin Hoffmann
Download 1800 Pixels JPEG Image.
Photographs by Martin Hoffmann
Download 1800 Pixels JPEG Image.
Martin Hoffmann Moments of Speed
Download 1800 Pixels JPEG Image.
Martin Hoffmann Photographs
Download 1800 Pixels JPEG Image.
Martin Hoffmann Designer Portrait Photo
Download 1800 Pixels JPEG Image.
Fuchs Neue Technologien Team FNT Brand Logo
Download 1800 Pixels JPEG Image.
Martin Hoffmann Interview
Journalist Exclusive: A detailed interview with Martin Hoffmann, around 1286 words, is ready for you to use in your coverage, free of charge. Access it today. Access Martin Hoffmann Interview Now.
Moments Of Speed Photographs Press Releases
Explore press materials for Moments Of Speed, available in languages such as English.
Moments Of Speed Photographs Media Articles
Utilize our prepared articles to feature Moments Of Speed, available in the languages: Hindi, English, Spanish, French, Italian, German, Chinese (Mandarin), Dutch, Portuguese, Indonesian, Japanese, Arabic (Standard), Turkish, Korean and Russian.
Unique Properties
This depiction of movement creates an almost contradictory effect in the photos. The strength of the photographs lies in the contradiction in content of perceiving speed as an element of inner calm. A moment of speed is frozen, free for relaxed contemplation. Details, sharpness and blurring result from the speed, creating their own drama and giving the static image a permanent dynamic, but the interesting feature is the creation of a simultaneously contradictory effect: an image that conveys calm in all the movement. The selection extends the described effect to different motifs.
Tags
Photography of Historic Racing, Speed, Technical Impression, Image Processing, Angle of View, Perspective, Dynamics and Tranquillity,
Production Technology
Live shots at the Mugello race track. Camera Canon EOS 7D MkII, lenses Canon EF 24-105 f/4L IS, Canon EF 70-200 f/2.8L IS USM. Gopro Hero 11, post-processing with Adobe Lightroom (cor-rections, presets) and Photoshop if necessary.
Design Challenge
The most difficult thing is that there is little time for the recordings. Regulations and safety standards must be adhered to. The image concept, position and timing determine the result, as many photos cannot be repeated. Circumstances such as the weather influence the process, but create interesting backgrounds and moods that enable unique results. Shooting from an escort vehicle creates authentic impressions and unusual perspectives, but also requires the right timing and perfect equipment.
Project Duration
The photos were taken during 2-day events in Italy in May, August and October 2023. Editing and optimization of the images as well as the presentation in the yearbook took place in November 2023 in Neu-Ulm, Germany.
Operation Flow
The photographs are part of a limited edition yearbook commissioned by the client. This represents a documentation and memory for selected people. It presents impressions, highlights and glimpses behind the scenes of various client events.
Research
Type of research: How can the same subjects be visualised in a new way. The goal: Finding a new, different visualisation. Methodology: Experiments in test series with perspectives, settings, shifting of tension points, inclusion of surroundings e.g. weather situations. Experiments with new shooting positions and suitable shooting techniques. Post-processing to optimise with colour fine-tuning. The result is a new image look, new image statements, very good reactions. This approach continues to be further optimized and refined.
Inspiration
Speed and its perception. The moment of speed, suitably frozen to create an effect, was the inspiration. This effect is the transformation of the tension of the fast moment into the alternation of tension and relaxation in contemplation. Fleeting time that can even radiate calm in its depiction. Framing, elements of the immediate surroundings, lighting and contrast as well as the choice and reduction of colors give the picture a coherent look.
Image Credits
Image #1 : Photographer Martin Hoffmann, Moments of Speed Abarth, 2023
Project Overview
Moments Of Speed Photographs has been a Bronze winner in the Photography and Photo Manipulation Design award category in the year 2023 organized by the prestigious A' Design Award & Competition. The Bronze A' Design Award is given to outstanding designs that showcase a high degree of creativity and practicality. It recognizes the dedication and skill of designers who produce work that stands out for its thoughtful development and innovative use of materials and technology. These designs are acknowledged for their professional execution and potential to influence industry standards positively. Winning this award highlights the designer's ability to blend form and function effectively, offering solutions that enhance people's lives and wellbeing.
Bronze Recognition
Martin Hoffmann was recognized with the coveted Bronze A' Design Award in 2024, a testament to excellence of their work Moments Of Speed Photographs.
Martin Hoffmann Press Releases
Attention press members and journalists: We offer a collection of press releases on Martin Hoffmann and their notable work, available for your unrestricted use. Now available: Immediate access to 1 press releases for journalists.
Moments Of Speed: Capturing the Serenity in Motion
Martin Hoffmann's Moments Of Speed project captures the essence of speed and movement, frozen in time to convey a sense of calm and tranquility, challenging the conventional perception of speed in photography. The limited edition yearbook showcases the unique and contradictory effect of depicting speed as an element of inner calm, offering a new perspective on historic racing photography.
Martin Hoffmann Newsroom
Step into Martin Hoffmann Newsroom for a showcase of exemplary design and recognized projects.
