Tang Chao
Travel Tea for Shenzhen Tangchao Tea Culture Communication Co., Ltd.
Miniaturization, convenience, environmental protection, and health promotion are the biggest characteristics of this packaging design. The small square box design meets the travel tea set requirements. The design of the square box adopts a tenon and mortise structure, without any glue bonding, and uses inexpensive bamboo materials, which is very environmentally friendly. In addition, the rounded corners of the bamboo box also have the function of stimulating the hand reflection area in the traditional Chinese.
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Download Press Kit № 101104 Travel Tea for Shenzhen Tangchao Tea Culture Communication Co., Ltd. by Yongjun Chen, Huang Zhang, Lei Xu to access high-res images, essential texts, translations, and exclusive interviews—all in one.
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Tang Chao by Yongjun Chen Huang Zhang Lei Xu
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Travel Tea by Yongjun Chen Huang Zhang Lei Xu
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Yongjun Chen Huang Zhang Lei Xu Tang Chao
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Yongjun Chen Huang Zhang Lei Xu Travel Tea
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Shenzhen Tangchao Tea Culture Communication Co Ltd Brand Logo
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Tang Chao Travel Tea Press Releases
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Tang Chao Travel Tea Media Articles
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Unique Properties
1.Small square tea box with large capacity for tea bricks, which meets the miniaturization requirement of travel tea packaging. 2.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly. 3.The design of ring buckle and lanyard can meet the needs of various travel scenarios such as hanging, grasping, and carrying. 4.The rounded corners of the bamboo box also have the function of stimulating the hand reflection area (Acupoints) in the traditional Chinese medical culture.
Tags
Travel tea packaging, tenon-and-mortise structure, traditional Chinese medicine acupuncture points, miniaturized design, green design
Production Technology
1.Tenon-and-mortise structure, no glue, low-cost bamboo, environmentally friendly. 2.Traditional Chinese medicine massage of acupuncture points on the hands is good for health and can even treat diseases. 3.The tea box material uses low-cost bamboo, and the outer packaging uses environmentally friendly kraft paper, which implements the environmental protection and green design concept.
Design Challenge
1.The tenon-and-mortise structure of the tea box is one of its unique innovations. Such a structure does not require any glue bonding and is very environmentally friendly. 2.This design combines the health of acupuncture points in traditional Chinese medicine. The tea box can be used as a traditional Chinese medicine point massage device, which can stimulate the acupoints in the reflection area of the hand and promote blood circulation.
Project Duration
The project finished in November 2019 in Shenzhen, China
Operation Flow
Combined with the design of ring buckle and lanyard, it can meet the needs of various travel scenarios such as hanging, grasping, and carrying. The design is reusable, convenient for living, and environmentally friendly.
Research
Research Type: Product Development and Theoretical Research Research goal: Create a green packaging for travel tea Research methods: design creativity, cultural heritage, physical development Realistic impact: New ideas for packaging design of travel tea, combined with traditional Chinese medicine acupoint research, added health functions to packaging design and inherited traditional culture.
Inspiration
1. People's need for tea boxes during travel 2. Inspired by the traditional Chinese medical culture, stimulating the hand reflection area (acupoints) is beneficial to physical and mental health. 3. The packaging structure innovation brought by the traditional tenon-and-mortise structure of China 4. Environmental protection, health and green life concept
Project Overview
Tang Chao Travel Tea has been a Silver winner in the Packaging Design award category in the year 2019 organized by the prestigious A' Design Award & Competition. The Silver A' Design Award celebrates top-tier designs that embody excellence and innovation. This award acknowledges creations that are not only aesthetically pleasing but also highly functional, reflecting the designer's deep understanding and skill. Silver A' Design Award recipients are recognized for their contribution to raising industry standards and advancing the practice of design. Their work often incorporates original innovations and elicits a strong emotional response, making a notable impact on the improvement of everyday life.
Image Credits
For design images and photos please credit Yongjun Chen, Huang Zhang, Lei Xu.
Silver Recognition
Yongjun Chen, Huang Zhang, Lei Xu was recognized with the coveted Silver A' Design Award in 2020, a testament to excellence of their work Tang Chao Travel Tea.
Yongjun Chen, Huang Zhang, Lei Xu Press Releases
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Tang Chao: Innovative Travel Tea Packaging Design Wins Silver A' Design Award
Yongjun Chen, Huang Zhang, and Lei Xu from Jingdezhen, China, have designed Tang Chao, a travel tea packaging inspired by traditional Chinese medical culture, which won the Silver A' Design Award in 2020.
Yongjun Chen, Huang Zhang, Lei Xu Newsroom
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